AI and the interpretation industry


Zhang Bei

AI (artificial intelligence) came of age in 2016 with the hallmark of the victory of AlphaGo over human Go master. And now AI is actually penetrating and shaping people’s life and different industries, including interpretation and translation industry. There are already many media reports that AI will replace human interpreters and translators some day and those reports impact people in this industry.And Chinese and foreign media discourse show different tones and perspectives towards the advent of AI and its relationship with interpreting industry. Therefore this paper collects main media outlets’ reports about how AI influences interpreting industry and compares the differences between Chinese and foreign media’s focus on this topic. The time span of the media discourse collection is from January 2016 to January 2018. And this study is based on frame analysis, a news discourse analysis theory. Frame analysis theory has three core concepts: frame, framing and framing effect. And this corresponds to discourse, discourse construction and discourse reception, namely production and communication effect.This paper aims to understand how media content, production and communication effect differ between Chinese and foreign media outlets on AI’s impact on interpreting industry. To apply the frame analysis theory, categories and frames should be determined first. And the researcher uses Voyant Tools to analyze words frequency in the collected media discourse, which helps researcher identify categories and conclude frames for those news reports. Then the researcher justifies how the frames can be used to analyze research subjects and explains the disparity between Chinese and foreign media discourse on AI’s influence on the interpreting industry. It’s estimated that Chinese media tends to sensationalize and overestimate the future of interpreting industry under the impact of AI and foreign media uses more scientific facts and technological advancement of AI to strengthen their hypothesis of interpreting industry future.



Title page


  1. Introduction
  2. Frame analysis theory

1) Definition

2) Core concepts

  1. Methodology

1) Research question and constructs

2) Research subjects and instruments

3) Categorization and determination of frames

  1. Discussion
  2. Conclusion




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Annika Rockenberger (2018, April 19). AI and the interpretation industry. #DHOslo. Retrieved June 19, 2024, from

Annika Rockenberger

Humanities Researcher & Digital Textologist

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