Abstract
Zhang Bei
AI (artificial intelligence) came of age in 2016 with the hallmark of the victory of AlphaGo over human Go master. And now AI is actually penetrating and shaping people’s life and different industries, including interpretation and translation industry. There are already many media reports that AI will replace human interpreters and translators some day and those reports impact people in this industry.And Chinese and foreign media discourse show different tones and perspectives towards the advent of AI and its relationship with interpreting industry. Therefore this paper collects main media outlets’ reports about how AI influences interpreting industry and compares the differences between Chinese and foreign media’s focus on this topic. The time span of the media discourse collection is from January 2016 to January 2018. And this study is based on frame analysis, a news discourse analysis theory. Frame analysis theory has three core concepts: frame, framing and framing effect. And this corresponds to discourse, discourse construction and discourse reception, namely production and communication effect.This paper aims to understand how media content, production and communication effect differ between Chinese and foreign media outlets on AI’s impact on interpreting industry. To apply the frame analysis theory, categories and frames should be determined first. And the researcher uses Voyant Tools to analyze words frequency in the collected media discourse, which helps researcher identify categories and conclude frames for those news reports. Then the researcher justifies how the frames can be used to analyze research subjects and explains the disparity between Chinese and foreign media discourse on AI’s influence on the interpreting industry. It’s estimated that Chinese media tends to sensationalize and overestimate the future of interpreting industry under the impact of AI and foreign media uses more scientific facts and technological advancement of AI to strengthen their hypothesis of interpreting industry future.
Outline
Title page
Abstract
- Introduction
- Frame analysis theory
1) Definition
2) Core concepts
- Methodology
1) Research question and constructs
2) Research subjects and instruments
3) Categorization and determination of frames
- Discussion
- Conclusion
Bibliography
Bibliography
Entman, Robert. (1993). Framing: Toward Clarification Of a Fractured Paradigm. Journal of Communication, 43(4), 51- 58.
Konig, Thomas. (2004). Anti-Semitism as Free Speech: A Case Study, paper presented to session PCR 13-Methods, Research, Concepts, IAMCR Annual Meeting, Porto Alergre, Brazil, July25- 30.
Konig, Thomas. (2004). FrameAnalysis:TheoreticalPreliminaries,retrievedNovember13,2012,
from:http://www.eesr.ae.uk/metheds/publieations/frameanalysis/index.html.
Goffman, Erving. (1974). Frame Analysis: An Essay on the organization of Experience. New York: Harper & Row.
Pan,zhongdang & Kosieki,Gerald. (1993). Framing analysis: An approach to news discourse. Political Communication, 10(1), 57-75.
陈阳. 框架分析:一个亟待澄清的理论概念 (Framework Analysis: A Theoretical Concept to Be Clarified). 国际新闻界, 2007(4), 19-23.
李秋杨. (2015).“中国制造”国际形象的媒体话语研究 (Research on the Media Discourse of “Made in China” International Image). SinologiaHispanica, 1, 33-46.
李海波, 郭建斌. (2013). 事实陈述vs. 道德评价:中国大陆报纸对“老人摔倒”报道的框架分析 (Statement of Facts vs. Ethical Evaluation: A Framework of Reports on “Old People’s Falls” in Chinese Mainland Newspapers). 新闻与传播研究, 1, 51-66, 127.
廖星, 刘建平, Nicola Robinson, 谢雁鸣. (2014). 定性研究方法之框架分析法 (Framework analysis of qualitative research methods). 中国中西医结 合杂志, 34(5), 622–626.
潘忠党. (2016). 架构分析:一个函需理论澄清的领域 (Architecture Analysis: A Domain That Needs Theoretical Clarification). 传播与社会学刊, 1, 17-46.
邵静. (2011). 媒介框架论:新闻传播中框架分析研究的现状、特点与走向 (Media Frame Theory: Status Quo, Characteristics and Trend of Framework Analysis in News Communication). 中国传媒报告, 1, 80-90.
万小广. (2010). 论架构分析在新闻传播学研究中的应用 (On the Application of Architecture Analysis in the Research of News Communication). 国际新闻界, 9,5-12.
万小广. (2010). 王石捐款事件报道的媒介框架分析 (Analysis of the Media Framework of Wang Shi’s Contributions). 传播与社会学刊, 2010(12), 79-110.
OpenEdition suggests that you cite this post as follows:
Annika Rockenberger (April 19, 2018). AI and the interpretation industry. #DHOslo. Retrieved May 15, 2025 from https://doi.org/10.58079/nlbq